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New Bake Shop in Fishtown Corners the “Unicorn Cake” Market


In case you missed it, Ramona Susan’s Bake Shop opened late last month at 1255 Marlborough Street and they have something on the menu called “Unicorn Cake.” Yup, forget unicorn tears, this cake actually could be the cure to all human aches, pains and ailments. Before all you Harry Potter fans go calling the Imaginary Animal Control Board, we’ll be clear that unicorn cake is a pastel-rainbow-colored, yellow layer cake with pink strawberry buttercream. Sounds rad (and much more humane), right?

But the newest bakery in Fishtown isn’t all glitz, glam and quirk — it’s a bake-to-basics spot described by Brandon Baker of PhillyVoice as,

a go-to spot for mom’s who long for their mother’s made-with-love desserts and might want their kids to have that experience, but just don’t have the time.

The shop is manned by Betty Halpenny, 32, and Elly Koenig, 28, who are two former Reading Terminal Market Flying Monkey Bakery employees. The new 500-square-foot bakery space is open Thursday through Friday, 5-9PM; Saturdays from 5-10PM; and Sundays from 1-8PM. Plans are in the works to extend their hours in October. Customers can also order delivery anywhere in the city with 48 hours notice.

Koenig told PhillyVoice:

We came up with this retro feel that we want to keep going. This sort of – I don’t want to say housewife, necessarily, but a kind of stay-at-home-mom style that so many people can’t do anymore. We appreciate and love that kind of style. We want to bring that to our customers.

Ramon Susan has some cool things lined up for the future: They’re planning seasonal baked goods for the fall, including a pumpkin cupcake recipe that Halpenny borrowed from her mother, who also happens to be the shop’s namesake. And they’ll be present at the final Night Market event of the season, which is happening on October 1 at Frankford and Girard.

Halpenny added:

We’re classic-American. We look through the lens of ‘supermarket, but quality.’ Everything we do is very accessible and familiar, but so much better than what you would get at a supermarket. We feel like our generation grew up on that style of baked goods.

Full article at Philly Voice →
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